“Redefining car ownership for urban living”


Upshift aims to change the way cars are used in urban life, and eliminate the need to own a car in the city. They offer a fractional car leasing service that allows you to use a car only as much as you need it, and promise to deliver a car within 30 minutes of order while taking care of everything, including insurance, maintenance, cleaning and refueling. Upshift is live in San-Francisco and has received funding from MINI (BMW), Ford, and Urban Us.

Sector(s): Mobility, Smart-City

Upshift Overview

Upshift Homepage                   Upshift Linkedin Page

Year founded 2012
Headquarters San-Francisco, CA, USA
No. of employees 7
Amount raised on previous funding rounds: $1,250,000

Upshift – Offering

SEC Filings

Equity Crowdfunding Platform Republic
Investors accepted All Investors
SEC Regulation (for US startups) Reg CF
Minimum investment accepted $100

Upshift: Startup Strength Indicators

Founder(s) Past Success Stories
Notable investors BMW/MINI, Urban US, & one of the co-founders of NerdWallet
Notable customers/partners Ford
Proprietary IP/Patents
Revenues on last year reported (year) $147,108
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